jul-aug-2019

CORNERING THE MARKET Almond Indulgence at IFT 2019 New Orleans Blue Diamond Global Ingredients exhibited at the Institute of Food Technologists (IFT) 2019 in New Orleans June 3 through June 5. IFT is the premier tradeshow for research and development professionals in the food industry and draws 20,000 to 30,000 attendees. Blue Diamond focused on three strategic almond products: almond flour, almond butter, and almond protein powder. We highlighted these products with live demonstrations and product samples. The show kicked off with sampling a signature New Orleans beignet, also known as the Louisiana State Doughnut, at the Blue Diamond booth. Boasting a honey almond butter glaze, this traditional beignet featured honey almond butter and attracted show-goers to sample this sweet sensation. To showcase Blue Diamond Almond Protein Powder, which launched last year at IFT 2018, it was blended into two smoothie applications. The first was a Vanilla Almond Breeze ® Protein Powder Beverage that highlighted our plant-based almond protein powder’s clean taste. The second was a Vanilla Banana Protein Smoothie which featured Vanilla Almond Breeze ® , real bananas, and a complete protein blend of almond protein powder, pea protein, and rice protein. This second execution demonstrated how almond protein helps to mask the strong flavors of pea protein and texture of rice protein. A live demonstration of almond flour madeleines made for an “attention- getting” booth attraction. The madeleines were made of a blend of almond flour and almond protein powder. They were dipped in a warm sauce of chocolate and almond butter and then topped with dry roasted diced almonds. This powerful quartet of almond ingredients exemplified the permissible indulgence that almonds offer to the baking industry. 2 2 A L M O N D F A C T S

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